New Design of Coke Bottle – A Deviation From The Curvaceous One.

Your alarm clock rang. You stood up all groggy and not in the mood. When you opened your window, a very humid and hot air came blowing in. Now you did not want to go outside. It was hot. Temperatures reached 100F (37C).

When temperatures rise to the extremes, we often feel sluggish and to not just do anything. The hot and uncomfortable temperatures make us want to just literally turn on the air condition and let it fan onto our faces for the whole day until the sun is out, or better yet, crumple ourselves inside the fridge. We tend to favor the cool side. And, if you are not lucky enough to be living in a location where the weather is Mediterranean (California, yeah!), you may be complaining always about the humid and sultry conditions.

And if you are indeed living in a tropical wet and dry place where year-round is always hot such as in the Philippines and the many parts of Asia, you would always want to think about how to escape the heat.

Damn, you are thirsty. For the usual part, you would get a glass of water full of ice. Sometimes a glass is not enough. You may get two to four glasses or even more!

Then there stands a gorgeous bottle on the farthest corner of your fridge. Its feminine, curvaceous body stands up from all the things inside your fridge, enticing you to get it. Coke.

Coca-Cola, universally known as simply Coke, is a beverage sold in more than 200 countries and increasing. Its symbol is recognized everywhere.

Because of its sparkling, sweet and addicting caramel flavor, it is always thought of as the better thirst-quencher substitute for water, not considering the loads of sugar in one bottle. Kicking away the four glasses of water for a hot day thirst quench, just one bottle or a can of coke is ought to relieve you from the heat and make you sometimes feel cold. Amazing.

Now the coke bottle, with its traditional sexy curves and shape, may get a redesign to reduce environmental impact. Some freshman guy Andrew Kim came up with a revolutionary idea of transforming the bottle into a square shape. I do not know if it fits the hand as nicely as the current shape, but take a look at it for yourselves.

Underneath the label comes an even more revolutionary accordion design, which can be compressed 66% smaller, another feat aimed to help save the Earth.

What did you think? Not counting the issues surrounding the feasibility of this new design (such as the strength to resist pressure), I think it will be a pretty good deviation from the traditional sexy and curvy design of the current coke bottle.

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